Barriers
Typical barriers to entry for a market are high capital costs to establish manufacturing or perfectly stand with customer loyalty resulting from special product features, or economies of scale if existing competitors are large operations. If the new entrant invests heavily, we have to examine whether they have extensive capital resources or whether the investment has stretched their capacity. If they introduce a product similar to ours, we have to react. If they are smaller than our company, they will not have economies of scale able to compete on price.
Costs
When a new buyer enters a market, suppliers often can raise prices because of higher demand. The new entrant needs the same materials and components we do to offer the same kinds of products in the market. If we can lock in our supplier costs with long-term contracts while the suppliers charge the new entrant higher prices, we can maintain our pricing structure and compete on quality and unique features. If our suppliers raise prices, we can reduce inventory and seek substitutes for the most expensive items.
there are so many Small or new businesses in the UAE had failed because of their inability to stand with global technology, here one such a example provided,which was failed in the Emirate
the organization SMEs was failed because of flowing reasons
Capital
one of the organizer says the ability to raise capital is crucial, given how thin capital markets are for early stage companies in our region.
but there are two aspects of capital to watch out for: not having enough, and not spending it wisely.
There have been many startups with modest capital that have done well, The key is to maximise on the available resources and shed keeping up appearances,
that one key factor to consider is that it is absolutely critical for early stage companies to be helmed by a founding team able to address challenges in market realities and adapting or pivoting the business to address the challenges,
“Most early stage companies will have to re-invent themselves in a process of continuous evolution before they reach a stable path to growth and sustainability.”